Tell the world you’re backed by the best tech
You use Buildertrend to make your business better. Today’s homeowner expects a digital experience in every facet of life. By using Buildertrend, you are prepared to meet them where they are, and provide the digital construction experience they want. You’ve already made the decision to make your business better with Buildertrend … why stop there? Start winning more jobs by proudly declaring yourself a Buildertrend user with the Buildertrend Customer Badge.
Where and how to use the
Buildertrend Customer Badge
How to use the Buildertrend Customer Badge
We want you to use Buildertrend to your advantage. These guidelines help explain the right way to use the Buildertrend Customer Badge in your marketing materials. Abiding by these do’s and don’ts will make you look good, trust us.
Using the Buildertrend Customer Badge on a plain white background is preferred. The badge should be used as supporting imagery. Consider placing it at the bottom of high-traffic pages.

Build credibility and brand power by adding one of the following lines to your bio.
- Backed by the best tech @Buildertrend
- We’ve got @Buildertrend on our side
- We’re better with @Buildertrend
- Our most powerful power tool is @Buildertrend
Social graphics provided in the Promotional Toolkit. Choose from graphics featuring the Customer Portal and a magnified look at the badge in action. Potential channels include Facebook, Instagram, Twitter, LinkedIn, Houzz and Pinterest.
Stories

Buildertrend is a valuable addition to the customer experience you provide your clients. Add the badge to marketing materials and handouts to speak to the power of Buildertrend and the Customer Portal. Using the badge on a plain white background is preferred.
Brochures

Flyers

Include the Buildertrend Customer Badge in emails and client communications. Add the badge to your email footer or add one of the following to your email signature. Please include a hyperlink to buildertrend.com.
- Backed by the best tech Buildertrend
- We’ve got Buildertrend on our side
- We’re better with Buildertrend
- Our most powerful power tool is Buildertrend
Consider adding an image of the Customer Portal in a monthly newsletter or email communication as a reminder that your clients can find all their project information there. Be sure to link the image to your Customer Portal.
Emails

Newsletters

Email signature

Website
Using the Buildertrend Customer Badge on a plain white background is preferred. The badge should be used as supporting imagery. Consider placing it at the bottom of high-traffic pages.

Marketing materials
Buildertrend is a valuable addition to the customer experience you provide your clients. Add the badge to marketing materials and handouts to speak to the power of Buildertrend and the Customer Portal. Using the badge on a plain white background is preferred.
Brochures

Flyers

Email and client communications
Include the Buildertrend Customer Badge in emails and client communications. Add the badge to your email footer or add one of the following to your email signature. Please include a hyperlink to buildertrend.com.
- Backed by the best tech Buildertrend
- We’ve got Buildertrend on our side
- We’re better with Buildertrend
- Our most powerful power tool is Buildertrend
Consider adding an image of the Customer Portal in a monthly newsletter or email communication as a reminder that your clients can find all their project information there. Be sure to link the image to your Customer Portal.
Emails

Newsletters

Email signature

Don’t do this
The Buildertrend Customer Badge has been meticulously designed. Please use it just as it is and avoid getting dangerously creative like this:

Do not change the opacity.

Do not move badge components.

Do not flip colors around.

Do not alter the type.

Do not “break” the badge.

Do not change colors.

Do not add to the badge.

Do not distort or stretch.

Do not add a drop shadow.

Do not resize badge components.

Do not change colors.
Social media
Build credibility and brand power by adding one of the following lines to your bio.
Social graphics provided in the Promotional Toolkit. Choose from graphics featuring the Customer Portal and a magnified look at the badge in action. Potential channels include Facebook, Instagram, Twitter, LinkedIn, Houzz and Pinterest.
Facebook
Instagram
Stories
LinkedIn
Twitter
Twitter